The Del Webb Baby Boomer Survey explored homebuying habits of the 55+ buyer, noting that 39 percent of baby boomers stating that retirement is the primary reason for purchasing their next home with 11 percent looking to buy within the year.
Homebuyer dreams of a beautiful home and a three car garage are not dead. This is especially true for Millennials. New findings from the PulteGroup Home Index Survey (PGHI) found that more than half of Millennials already own a home (58 percent) and they know what they want. Access the infographics and full press release.
Virtual reality is an engaging way to interact with a new home design, better than a static video tour and really helps the buyer to see and experience a home. PulteGroup has recently deployed a virtual sales center where consumers can take themselves through a self-guided tour using a gaming controller to view the floor plan on a large screen TV.
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